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A corporate identity is the overall image of a corporation or firm or business in the minds of diverse publics, such as customers and investors and employees. It is a primary task of the corporate communications department to maintain and build this identity to accord with and facilitate the attainment of business objectives. It is usually visibly manifested by way of branding and the use of trademarks.

Corporate identity helps organizations to answer questions like “who are we?” and “where are we going?” Corporate identity also allows consumers to denote their sense of belonging with particular human aggregates or groups.

In general, this amounts to a corporate title, logo (logotype and/or logogram) and supporting devices commonly assembled within a set of guidelines. These guidelines govern how the identity is applied and confirm approved colour palettes, typefaces, page layouts and other such. - from wikipedia


Preview


A4 folder, business card, A4 paper pile, envelopes, pencil
Resource: Stationery Branding Mock Up (PSD)

A4 folder, business card, A4 paper pile, envelopes, pencil
Resource: Stationery Branding Mock Up (PSD)

Simplified of this corporate identity kit including all the basic elements to display a branding design. They also included a new set of high resolution texture for the floor.

Easy to customise for your own design!




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Tags: stationery branding, psd, mock up, corporate, identity, a4 folder, business card, a4 paper pile, envelopes, pencil, business, investors, employees, typefaces, page layouts, colour palettes

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